ETA Open House

The date is set, the planning is underway, mark your calendar for the 24th annual Eastern Open House & Customer Appreciation Day in May 9th, 2026! This event is always a highlight of the year as we celebrate the shop, our customers and raise money for charity. This year we’ll be bringing back the truck show with several categories to judge, complimentary lunch served to all, manufacturer reps on site, winch/recovery training, tons of products to be auctioned off, and custom Jeep being raffled off (more info to come,keep an eye out on our social channels). All proceeds to benefit charity. To date this event has raised over $950,000 for charity, this year we plan to crest the $1 million milestone! Bring your 4×4 and the entire family for a day of fun and entertainment up at the ETA shop from 10am-4pm, rain or shine.

Itinerary:

10am – event & truck show kick off
11am-1pm – vendors on side, 4×4 classes, etc
11:30am – cutoff for truck show entries
12-1pm – lunch served
1-4pm – auction, truck show awards and Jeep raffle
*times are proposed, more to come

Raffle Jeep:

Each year we build a custom vehicle to raffle off at the open house with 100% of proceeds going to American Cancer Society. This year we’re building a custom V8 Jeep YJ and you have a chance to win it. Tickets can be purchased for $20ea or 6for$100. Stop by the shop or call (757) 461-2600 to purchase yours, must be present at event to win. Keep an eye out on the @ETAoffroad social channels for more from the buildup.

Build Partners:
BDS Suspension  |  FOX  |  Motobilt  |  Nitto Tires  |  Method Race Wheels |  Bestop  | Optima Batteries

1990 Jeep Wrangler YJ Build Plans:
Suspension/Drivetrain:
GM Performance 350ci crate motor
AX-15 5-speed manual (Advanced Adapters)
Advanced Adapters SYE on the NP231 T-Case
Tom Woods Driveshafts
JK Axles (w/ Artec JK2TJ truss mounts)
BDS 4-Link Long Arm Front Suspension (converted from Jeep XJ kit)
BDS 6.5″ coil springs, FOX 2.0 IFP shocks, JKS sway bar disconnects, Artec coil buckets
BDS 2″ rear leaf springs w/ SOA conversion and HD shackles
38×12.50r17 Nitto Ridge Grapplers
17×8.5 Method Race Wheels

Exterior:
Motobilt Hatchet Highfender Kit w/ 4″ Flares
Motobilt Rocker Armor w/ Step
Motobilt Hatchet 2″ Stretch Rear Corner Armor w/ 4″ Flares
Artec Front Stubby Bumper
MileMarker 10,000lb Winch

Interior:
Bluetooth headunit
Kicker Audio System
Corbeau Race Seats
Bestop Supertop

Vehicle will be raffled off on May 9th, 2026. Buy your raffle tickets in store, $20ea or 6for$100. ALL RAFFLE PROCEEDS WILL GO TO AMERICAN CANCER SOCIETY. *Must be present during raffle drawing May 9th to win*